Skip to product information
1 of 1

  • Images are for illustration purposes only

QV Intensive Ointment - 450g

QV Intensive Ointment - 450g

  • 1. Ozempic®️-equivalent therapy now available for weight management
  • 2. Average weight loss of 17%, with 1 in 3 patients achieving over 20%
  • 3. May help reduce osteoarthritis-related pain
  • 4. Wegovy®️ is not expected to impact the effectiveness of oral contraceptives
  • 5. Supports cardiovascular risk reduction
  • 6. Over 22 million patients treated with semaglutide-based therapies since 2018

  • ✔️ Soothes and protects very dry, eczema-prone skin effectively
  • ✔️ Fragrance-free formula suits sensitive and reactive skin
  • ✔️ Paraffin base locks in moisture for long-lasting hydration
  • ✔️ Suitable for adults, children, and eczema-prone skin
  • ✔️ Large 450g tub provides excellent value for daily use

Price Checker

Regular price £8.39
Sale price £8.39
Sale Sold out
  • Lowest price guarantee
  • Includes FREE private prescription
View full details

 

What Is QV Intensive Ointment and How Does It Help Dry Skin?

 

If you live with persistently dry, flaky, or irritated skin, you'll know how uncomfortable it can be — especially when lighter moisturisers just don't cut it. QV Intensive Ointment is a paraffin-based emollient designed specifically for very dry, sensitive, and eczema-prone skin. Available in a generous 450g tub, it offers long-lasting hydration and skin barrier support at an accessible price of just £8.39. Emollients are a cornerstone of dry skin management, recommended by the NHS as a first-line treatment for conditions such as eczema and psoriasis. You can explore a wider range of options in our creams and ointments collection.

Dry skin conditions affect millions of people across the UK. The NHS estimates that eczema alone affects around 1 in 5 children and 1 in 10 adults at some point in their lives. Regular emollient use helps reduce flare-ups, relieve itching, and restore the skin's natural protective function. QV Intensive Ointment is formulated without fragrance, making it particularly well-suited to reactive or sensitised skin.

 

How Does QV Intensive Ointment Work to Moisturise Skin?

 

Ointments work differently from creams and lotions. Because they contain a higher proportion of oil relative to water, they create a more effective occlusive barrier on the skin surface. Here's how QV Intensive Ointment supports skin health:

  • White soft paraffin and liquid paraffin coat the outer skin layer, reducing transepidermal water loss (TEWL)
  • The occlusive film softens and smooths rough, thickened, or cracked skin over time
  • Regular application helps restore the skin's lipid barrier, which is often compromised in eczema and psoriasis
  • The fragrance-free, preservative-free formulation minimises the risk of contact irritation or allergic reactions

Because it is an ointment rather than a cream, it tends to feel greasier on application — but this is precisely what makes it so effective for very dry or lichenified skin. Applying it after bathing, while the skin is still slightly damp, helps seal in moisture more efficiently.

 

Who Should Use QV Intensive Ointment?

 

This product is suitable for a broad range of people dealing with dry or compromised skin. It is particularly useful for those whose skin does not respond adequately to lighter emollient creams or lotions. Suitable users include:

  • Adults and children with eczema (atopic dermatitis) or psoriasis
  • People with very dry, cracked, or flaking skin caused by environmental factors or ageing
  • Individuals with sensitive skin who react to fragranced or preserved moisturisers
  • Those managing ichthyosis or other chronic dry skin conditions

It is not suitable for use on infected skin without medical advice. If your skin is weeping, crusted, or showing signs of bacterial or fungal infection, speak to your GP or pharmacist before applying any emollient. You may also want to browse our skin care collection for complementary products.

 

How Does QV Intensive Ointment Compare to Similar Emollients?

 

Feature QV Intensive Ointment 450g Diprobase Ointment
Active ingredients White soft paraffin, liquid paraffin White soft paraffin, liquid paraffin
Fragrance-free Yes Yes
Pack size 450g 50g, 500g
Typical OTC price £8.39 Higher price point

 

Is QV Intensive Ointment Suitable for Long-Term Use and How Should It Be Stored?

 

Yes — emollients like QV Intensive Ointment are designed for regular, ongoing use as part of a daily skincare routine. The NHS recommends using emollients consistently, even when skin appears to have improved, to prevent flare-ups from returning. There is no maximum duration of use for paraffin-based emollients when applied as directed.

Store the tub below 25°C, away from direct sunlight and out of reach of children. Do not use the product after the expiry date printed on the packaging. Importantly, paraffin-based products are flammable — clothing, bedding, and dressings that have been in contact with QV Intensive Ointment can catch fire more easily. Keep away from naked flames, including cigarettes, and do not smoke while applying or immediately after applying the product.

This product is a medicine. Speak to your doctor or pharmacist before using if you have an underlying medical condition or are taking other medicines.

QV Intensive Ointment 450g specifications
Treatment category Emollient / Dry skin treatment
Mechanism of action Occlusive barrier; reduces transepidermal water loss
Effective for Eczema, psoriasis, very dry and sensitive skin
Suitable for Adults, children, and infants (seek advice for babies)
Active ingredients White soft paraffin, liquid paraffin
Pack size 450g
UK classification General Sale (GSL)
Drug class Emollient
Preparation Ointment
Route of administration Topical (applied to skin)

Specifications of QV Intensive Ointment 450g

 

What Is QV Intensive Ointment and What Is It Used For?

 

QV Intensive Ointment is a topical emollient containing white soft paraffin and liquid paraffin as its active ingredients. It is used to moisturise, soothe, and protect very dry, rough, or scaly skin. It is suitable for use in conditions including eczema (atopic dermatitis), psoriasis, ichthyosis, and other chronic dry skin disorders. Emollients work by supplementing the skin's natural oils and reducing water loss from the skin surface — a process the NHS describes as central to managing dry skin conditions long-term.

Unlike medicated treatments, QV Intensive Ointment does not contain steroids or active pharmaceutical agents. It is a moisturising base that supports the skin barrier. It can be used alongside prescribed treatments such as topical corticosteroids, though it should be applied at a different time to avoid diluting the medicated product.

 

What Do You Need to Know Before Using QV Intensive Ointment?

 

Before applying this product, read the following warnings carefully:

  • Do not use on infected, broken, or weeping skin without medical advice
  • Paraffin-based emollients are flammable — keep away from fire, naked flames, and cigarettes at all times
  • Fabric (clothing, bedding, dressings) soaked with paraffin-based products can ignite more easily — wash regularly and at high temperatures
  • Avoid contact with the eyes
  • If you develop a new skin reaction after starting use, discontinue and consult your pharmacist or GP
  • Seek medical advice before use if you are pregnant or breastfeeding, though paraffin-based emollients are generally considered low risk

Known drug interactions:

  • No significant systemic drug interactions are known for topically applied paraffin-based emollients
  • If using alongside a topical corticosteroid, apply the emollient first and wait at least 30 minutes before applying the steroid, or apply them at separate times of day

 

How Should You Use QV Intensive Ointment?

 

Using an emollient correctly makes a real difference to how well it works. Follow these steps for best results:

  1. Wash and gently pat your skin dry — leave it slightly damp if possible
  2. Scoop a small amount of ointment from the tub using a clean spatula or freshly washed hands
  3. Apply in smooth, downward strokes in the direction of hair growth to reduce the risk of folliculitis
  4. Allow the ointment to absorb for a few minutes before dressing
  5. Reapply throughout the day as needed, particularly after washing hands or bathing

For best results, the NHS recommends applying emollients liberally and frequently — at least two to four times daily for dry skin conditions. You may find it helpful to keep a smaller amount decanted into a separate container for use during the day. If you are managing eczema in a child, our baby and toddler collection includes additional products that may support their skincare routine.

Indication Age Group Dose Frequency
Dry skin / eczema Adults Apply liberally to affected areas 2–4 times daily
Dry skin / eczema Children (2+) Apply liberally to affected areas 2–4 times daily
Dry skin / eczema Infants (under 2) As directed by GP or pharmacist As directed
Psoriasis (as adjunct) Adults Apply to plaques as needed 2–3 times daily

 

What Are the Possible Side Effects of QV Intensive Ointment?

 

QV Intensive Ointment is generally very well tolerated. Because it contains no fragrances or preservatives, the risk of allergic contact dermatitis is low. That said, as with any topical product, some people may experience unwanted effects.

Common side effects:

  • Temporary greasiness or stickiness on the skin surface
  • Mild skin irritation at the site of application, particularly on sensitive skin

Less common side effects:

  • Folliculitis (inflammation of hair follicles) — more likely if the product is applied against the direction of hair growth
  • Milia (small white cysts) with prolonged heavy use on the face
  • Allergic reaction — rare, but seek medical attention if you notice redness, swelling, or worsening of your skin condition

If you experience a severe allergic reaction (anaphylaxis), call 999 immediately. Signs include swelling of the face, lips, or throat, difficulty breathing, or a sudden rash across the body. This is extremely rare with topical emollients but should be treated as a medical emergency.

 

How Should You Store QV Intensive Ointment?

 

Correct storage keeps the product safe and effective throughout its shelf life. Follow these guidelines:

  • Store below 25°C in a cool, dry place
  • Keep out of direct sunlight
  • Keep the lid tightly closed when not in use
  • Keep out of reach and sight of children
  • Do not use after the expiry date printed on the tub
  • Do not store near open flames or heat sources — paraffin-based products are flammable
  • Always use a clean spatula or freshly washed hands to remove product from the tub to prevent contamination

If you are looking for additional support for skin conditions, our skin care collection includes a range of complementary products for eczema, psoriasis, and general dry skin management.

Written and reviewed by our qualified team

Your safety and success are our highest priorities. Our medical team rigorously evaluates every product and piece of advice we provide, ensuring you receive only the most effective, science-backed solutions available.

Frequently Asked Questions

Where can I buy QV Intensive Ointment online in the UK?

You can buy QV Intensive Ointment 450g directly from Cured Pharmacy online for just £8.39, with fast UK delivery to your door. It is available without a prescription as a general sale emollient. No GP appointment is needed — simply add it to your basket and check out.

How does QV Intensive Ointment work on very dry skin?

QV Intensive Ointment works by forming an occlusive layer over the skin surface using white soft paraffin and liquid paraffin. This layer traps moisture in the skin and significantly reduces transepidermal water loss (TEWL), which is the main driver of dryness in conditions like eczema. Over time, regular use helps soften, smooth, and protect the skin barrier.

How do I apply QV Intensive Ointment step by step?

Start by washing your hands or using a clean spatula to scoop out the ointment — never dip unwashed fingers directly into the tub. Apply the ointment in smooth, downward strokes following the direction of hair growth to reduce the risk of folliculitis. For best results, apply to slightly damp skin immediately after bathing to lock in moisture.

How often should I apply QV Intensive Ointment each day?

The NHS recommends applying emollients liberally and frequently — typically two to four times daily for dry skin conditions such as eczema. You should also reapply after every time you wash your hands or bathe. Consistency is key; even when your skin looks better, continuing to apply the ointment helps prevent flare-ups from returning.

Is QV Intensive Ointment suitable for babies and young children?

QV Intensive Ointment is generally considered suitable for children, including young infants, but you should always consult your GP or pharmacist before applying any emollient to a baby's skin. For children aged two and over, it can typically be applied in the same way as for adults. Our baby and toddler collection includes additional products designed specifically for younger skin.

Can I use QV Intensive Ointment on my face?

Yes, QV Intensive Ointment can be applied to the face for dry or eczema-prone skin, but take care to avoid contact with the eyes. If you are prone to milia (small white cysts), heavy ointment use on the face may occasionally trigger them with prolonged use. If you have a specific facial skin condition, it is worth checking with your pharmacist or GP first.

What is the fire risk warning associated with QV Intensive Ointment?

Paraffin-based emollients like QV Intensive Ointment are flammable, and this is a serious safety consideration. Clothing, bedding, and dressings that have been in contact with the product can catch fire more easily — even after washing. Always keep away from naked flames, open fires, and cigarettes, and wash fabric items regularly at high temperatures.

Who is eligible to use QV Intensive Ointment?

QV Intensive Ointment is suitable for adults, children, and most people with dry, sensitive, or eczema-prone skin. It is fragrance-free and preservative-free, making it appropriate for those who react to standard moisturisers. It is not suitable for use on infected or broken skin without medical advice — speak to your pharmacist if you are unsure.

What are the possible side effects of QV Intensive Ointment?

Most people tolerate QV Intensive Ointment very well, with the most common experience being temporary greasiness on the skin. Less commonly, some people may develop folliculitis (inflamed hair follicles) if the product is applied against the direction of hair growth. Allergic reactions are rare but possible — stop use and seek medical advice if your skin worsens after application.

How do I manage side effects of QV Intensive Ointment?

If you experience greasiness, try applying a thinner layer and allowing it to absorb fully before dressing. To reduce the risk of folliculitis, always apply in the direction of hair growth using smooth, downward strokes. If you notice any signs of an allergic reaction — such as increased redness, swelling, or itching — stop using the product and consult your pharmacist or GP promptly.

Can I use QV Intensive Ointment alongside a steroid cream?

Yes, emollients and topical corticosteroids are commonly used together as part of an eczema management plan. However, you should not apply them at exactly the same time — apply the emollient first, wait at least 30 minutes, and then apply the steroid cream. This prevents the emollient from diluting the steroid and reduces the risk of spreading it to unaffected areas.

What are the alternatives to QV Intensive Ointment?

Common alternatives include Diprobase Ointment, Epaderm Ointment, and Hydromol Ointment — all paraffin-based emollients used for similar dry skin conditions. Lighter options such as emollient creams or lotions may suit those who find ointments too greasy for daytime use. You can browse a range of options in our creams and ointments collection to find the right fit for your skin.

How long can you use QV Intensive Ointment for?

There is no maximum duration of use for paraffin-based emollients — they are designed for long-term, ongoing use as part of a daily skincare routine. The NHS recommends continuing to use emollients even when your skin appears to have improved, as this helps prevent dry skin and eczema flare-ups from returning. Regular use is more effective than applying the product only during flare-ups.

Is QV Intensive Ointment safe to use during pregnancy?

Paraffin-based emollients are generally considered safe for topical use during pregnancy, as they are not absorbed systemically in significant amounts. However, it is always good practice to check with your midwife or GP before introducing any new skincare product during pregnancy. If you have any concerns, your pharmacist can also offer guidance.

What are the latest findings on emollient use for eczema?

Current NHS and NICE guidance continues to support the regular use of emollients as the foundation of eczema management, with evidence showing that consistent application reduces flare frequency and severity. Research also highlights the importance of applying emollients from an early age in at-risk infants, though the evidence on preventing eczema onset is still evolving. Always follow the advice of your GP or dermatologist for your individual skin condition.

How Should You Use QV Intensive Ointment?

Using QV Intensive Ointment correctly is straightforward, but a few simple steps make a real difference to how effective it is. Always use a clean spatula or freshly washed hands to remove product from the tub — this prevents contamination and keeps the ointment hygienic for repeated use.

What Is the Correct Dose of QV Intensive Ointment?

There is no fixed dose for emollients in the same way as for medicines — the key principle is to apply liberally and frequently. The NHS recommends using enough to cover the affected area generously, and not to be sparing with application. The table below provides a general guide based on age group and indication.

When Is the Best Time to Use QV Intensive Ointment?

The most effective time to apply QV Intensive Ointment is immediately after bathing or showering, while the skin is still slightly damp. This helps the ointment seal in moisture that has been absorbed during washing, rather than simply sitting on top of dry skin. Applying before bed is also beneficial, as the ointment has longer contact time with the skin overnight without being rubbed off by clothing or activity.

You should also reapply throughout the day whenever your skin feels tight, dry, or uncomfortable — particularly after washing your hands. Frequent, consistent application is far more effective than occasional heavy use.

How Long Can You Use QV Intensive Ointment For?

QV Intensive Ointment is designed for long-term, ongoing use. Unlike some medicated treatments, there is no recommended maximum duration for paraffin-based emollients. The NHS advises continuing to use emollients even when your skin appears to have improved, as this helps maintain the skin barrier and reduces the likelihood of flare-ups returning.

If your skin condition does not improve after several weeks of regular use, or if it worsens at any point, speak to your GP or pharmacist. They may recommend a different formulation or an additional treatment alongside your emollient routine.

Do not exceed the recommended dose. If in doubt, speak to your pharmacist.

Customer Reviews

Based on 1 review
100%
(1)
0%
(0)
0%
(0)
0%
(0)
0%
(0)
A
Anonymous

If you have really dry skin like me - this ointment works well and my skin remained soft all day.

What Are the Most Common Side Effects of QV Intensive Ointment?

QV Intensive Ointment is generally very well tolerated, and most people use it without experiencing any unwanted effects. Because it is fragrance-free and preservative-free, the risk of irritant or allergic contact reactions is lower than with many other moisturisers. The most frequently reported experience is simply the greasy or occlusive feel of the ointment on the skin, which is a normal characteristic of paraffin-based products rather than a side effect.

  • Temporary greasiness or stickiness on the skin surface
  • Mild skin irritation or redness at the site of application
  • A feeling of warmth or occlusion under clothing after application

What Are the Less Common Side Effects of QV Intensive Ointment?

A small number of people may experience less common reactions, particularly with prolonged or heavy use. These are not dangerous in most cases but are worth being aware of so you can adjust how you use the product if needed.

  • Folliculitis — inflammation of the hair follicles, more likely if the ointment is applied against the direction of hair growth
  • Milia — small white cysts that can occasionally develop with heavy ointment use on the face over a prolonged period
  • Blocked pores or a sensation of skin feeling unable to breathe, particularly in warm weather

What Are the Serious Side Effects of QV Intensive Ointment?

Serious side effects from topical paraffin-based emollients are rare. However, allergic reactions — though uncommon — can occur. If you notice any of the following after applying QV Intensive Ointment, stop use immediately and seek medical attention.

  • Sudden worsening of your skin condition after starting use
  • Significant swelling, blistering, or weeping at the application site
  • Signs of a systemic allergic reaction: swelling of the face, lips, or throat, difficulty breathing, or widespread rash — call 999 immediately if this occurs

What Should You Do If You Experience Side Effects?

If you develop mild irritation or greasiness, try applying a thinner layer and allowing it to absorb fully before dressing. For folliculitis, ensure you are always applying the ointment in smooth, downward strokes following the direction of hair growth. If side effects persist or worsen, stop using the product and speak to your pharmacist or GP — they may suggest an alternative emollient formulation that suits your skin better.

Never ignore a worsening skin condition. If your eczema, psoriasis, or dry skin becomes significantly worse after starting any new product, it is important to seek professional advice promptly rather than continuing to apply the product.

Can QV Intensive Ointment Interact With Other Medicines?

No significant systemic drug interactions are known for topically applied paraffin-based emollients, as they are not absorbed into the bloodstream in meaningful amounts. However, if you are using QV Intensive Ointment alongside a topical corticosteroid or other medicated skin treatment, timing matters. Applying both products at the same time can dilute the medicated product and reduce its effectiveness. The NHS recommends applying the emollient first, waiting at least 30 minutes, and then applying the medicated treatment — or using them at separate times of day entirely.

If you are concerned about any side effects, contact your pharmacist or GP immediately.

Patient Information Leaflet

Important - Before taking any medication, it is always important to read the Patient Information Leaflet (PIL)

Written and reviewed by our qualified team

GPhC Number: 2233073
Tarun Kumar

Reviewed by:

Tarun Kumar

Superintendent/ Clinical Lead

📖 Find out more about our team of medical content authors and how we ensure the accuracy of our content with our content guidelines.

Content last updated: 31 Mar 2025

We’re a safe and
regulated UK service

Registered Pharmacy Badge

Lowest Price Guarantee

We're convinced you won't find your treatment cheaper, but if you do we'll refund the difference.

Find out more

100% discreet packaging

We're convinced you won't find your treatment cheaper, but if you do we'll refund the difference.

Find out more

Agent

Need help?
Talk to our friendly experts now

How our service works

Service Setup

Service setup

Discreet Packaging

Discreet packaging

Express Delivery

Express delivery